DYNAMO Perfumes
A custom Shopify Prestige theme built for a luxury fragrance brand's launch — bespoke storytelling, gift bundling, and motion-driven product reveals.
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Challenge
DYNAMO Perfumes needed a storefront that matched the weight of a luxury fragrance brand — most Shopify themes read as generic no matter how much they were customized, and off-the-shelf apps couldn't handle the merchandising and gifting logic the launch required.
Approach
We built a fully custom Shopify Prestige theme from scratch: bespoke product storytelling modules, a scent-finder quiz flow, custom gift-set bundling logic, and motion-driven product reveals — all built on Liquid and Shopify's Online Store 2.0 sections framework for long-term editability by the client's own team.
Result
Sales increased 50x following the storefront launch. The rebuild delivered a fast, smooth shopping experience with performance optimization baked into the theme, a merchandising system the client's team runs independently, and a design language distinct enough to stand next to established fragrance houses.
Tech used
This build is part of our Ecommerce Development work. Read the full write-up.
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